People go on social media sites to be entertained. It is a social setting, after all, and that’s what people expect to find. They look for like-minded individuals who will share stories relating to topics they find interesting. A good example of this is Manchester United supporters. There are approximately 650 million fans worldwide who wait on any little piece of information the club shares.
Big Business is slowly realising that “You can’t sell on Social Media.” and are now starting to use social media platforms to build brand awareness.
How do they do this? You ask, A picture is worth a thousand words. ~ Arthur Brisbane. Businesses share images that embrace their brand values. I believe that every brand should associate the following values with their brand.
A sense of humour is important.
I believe that all brands should share their sense of humour.
Positive.
When you promote positive messages, the positiveness will be associated with your brand.
Respect
Your word is your bond, and a respectful one is always appreciated.
Motivation
Motivation is a great attribute to be associated with any brand.
Success & Maturity
Sharing successful quotes and stories will always be seen to be positive.
Gratitude.
Good manners are the most important attributes you can associate with your brand as I do not know anybody who appreciates bad manners.
*Brand loyalty is helped by associating the right messages with your brand because We learn by association, so always associate great messages with your business.
