Something New Every Day

Stories and essays on identity, creative thought, and everyday common sense.

A customer rings a call centre with the intention of speaking with a manager to fix their customer service. Of course, it’s not always the business’s fault. Sometimes, it’s caused by human error, a defective product, or a breakdown in communication. In each of those situations, the business will try to find a solution as quickly as possible because nothing harms a businesses reputation as much as unsatisfied customers. The frustrating thing for every business is when the customer doesn’t understand that they are responsible for the customer service failure because they didn’t follow the instructions, or they didn’t take the time to read the terms and conditions.


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